DVD6C PATENT LICENSING / News

DVD6C Licensing Group
(Authorized Licensor: Toshiba Corporation)

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DVD6C Announces New Licensing Program

September 1, 2010 --- The DVD6C Licensing Group (DVD6C) consisting of nine leading developers of DVD technology and formats -- Hitachi, Ltd., Mitsubishi Electric Corporation, Panasonic Corporation, Samsung Electronics Co., Ltd., Sanyo Electric Co., Ltd., Sharp Corporation, Toshiba Corporation, Victor Company of Japan, Ltd. (JVC) and Warner Bros. Home Entertainment Inc. -- today announced that it has revised its worldwide patent licensing program beginning on and after January 1, 2010, including offering a new license agreement (the "New DVD6C License Agreement"), which offers reduced royalty rates on certain products and additional licensing options.

Key changes to the new licensing program include the following:

Interested parties will remain free to negotiate individual license agreements with DVD6C's member companies, rather than entering into a single portfolio license or license for a category of products. The member companies have committed to provide such licenses under fair, reasonable and non-discriminatory terms and conditions.
For the convenience of current and prospective licensees, the royalty rates to be offered under the New DVD6C License Agreement are shown below:

Category	Royalty
DVD-Video Player (Newly revised)	The greater of (ⅰ) 4% of the net selling price (up to a maximum of US$8.00 per player) or (ⅱ) US$4.00 per player (US$3.00 per player for licensees licensed on or after January 1, 2005); provided, that the reduced royalty rate of US$2.00 per player will apply on or after the later of (ⅰ) the effective date of the New DVD6C License Agreement and (ⅱ) January 1, 2011
DVD-Audio Player (Newly revised)	The greater of (ⅰ) 4% of the net selling price (up to a maximum of US$8.00 per player) or (ⅱ) US$4.00 per player (US$3.00 per player for licensees licensed on or after January 1, 2005); provided, that the reduced royalty rate of US$2.00 per player will apply on or after the later of (ⅰ) the effective date of the New DVD6C License Agreement and (ⅱ) January 1, 2011
DVD-ROM Drive (Newly revised)	The greater of (ⅰ) 4% of the net selling price (up to a maximum of US$8.00 per drive) or (ⅱ) US$4.00 per drive (US$3.00 per drive for licensees licensed on or after January 1, 2005); provided, that the reduced royalty rate of US$2.00 per drive will apply on or after the later of (ⅰ) the effective date of the New DVD6C License Agreement and (ⅱ) January 1, 2011
DVD Video Recorder (Newly revised)	US$4.00 per recorder on or after the effective date of the New DVD6C License Agreement; provided, that the reduced royalty rate will apply retroactively as of January 1, 2010 for licensees who sign the New DVD6C License Agreement by October 31, 2010
DVD (Recordable Disc) Drive (Newly revised)	US$4.00 per drive on or after the effective date of the New DVD6C License Agreement; provided, that the reduced royalty rate will apply retroactively as of January 1, 2010 for licensees who sign the New DVD6C License Agreement by October 31, 2010
DVD-ROM Disc	US$0.04 per disc on or after the effective date of the New DVD6C License Agreement
DVD-Video Disc	US$0.04 per disc on or after the effective date of the New DVD6C License Agreement
DVD-Audio Disc	US$0.04 per disc on or after the effective date of the New DVD6C License Agreement
DVD Decoder	US$0.50 per decoder on or after the effective date of the New DVD6C License Agreemen
DVD Encoder	US$0.75 per encoder on or after the effective date of the New DVD6C License Agreement
DVD-R Disc	The greater of: (ⅰ) 4% of the net selling price or (ⅱ) US$0.075 per disc or; $US0.045 per disc on or after January 1, 2006
DVD-RW Disc	The greater of: (ⅰ) 4% of the net selling price or (ⅱ) US$0.065 on or after the effective date of the New DVD6C License Agreement
DVD-RAM Disc	The greater of: (ⅰ) 4% of the net selling price or (ⅱ) US$0.065 per disc on or after the effective date of the New DVD6C License Agreement
Recordable Disc Case	The greater of: (ⅰ) 4% of the net selling price or (ⅱ) US$0.005 per case
+R Disc	The greater of: (ⅰ) 4% of the net selling price or (ⅱ) US$0.075 per disc or; US$0.045 per disc on or after January 1, 2006
+RW Disc	The greater of: (ⅰ) 4% of the net selling price or (ⅱ) US$0.065 per disc on or after the effective date of the New DVD6C License Agreement

Please note that BD products, irrespective of whether they include DVD functionality, are not covered by the New DVD6C License Agreement. Licenses for the DVD portions of BD products granted to existing licensees under the prior DVD6C License remain unchanged until the existing licensees enter into the New DVD6C License Agreement.
For further information regarding the DVD6C licensing program, please visit the 6C web site (www.dvd6cla.com) or contact one of the following regional contacts:

Japan:

Masayuki Miyanaga

Vice President, General Manager

Licensing

Toshiba DVD License Services, Inc.

5th Floor, Sumitomo-Hamamatsucho Bldg.

18-16, Hamamatsucho 1-chome, Minato-ku

Tokyo 105-0013, Japan

Phone: +81-3-5777-3286

Fax: +81-3-5401-2503

E-mail: dvd6c-jp@dvd6cla.com

Europe and Africa:

Doris Reed

DVD6C Licensing Administrator

Toshiba Information Systems (U.K.) Ltd.

Toshiba Court

Weybridge Business Park,

Addlestone Road,

Weybridge, Surrey KT15 2UL

United Kingdom

Phone: +44(0)1932 825061

Fax: +44(0)1932 839121

E-mail: dvd6c-eu@dvd6cla.com

Asia (excluding Japan), Oceania and the Middle East:

Shigeru Komatsu

Senior Manager

DVD Licensing Center

Hitachi Consumer Electronics Co., Ltd.

292 Yoshida-cho, Totsuka-ku,

Yokohama, 244-0817, Japan

Phone: +81-45-415-2135

Fax: +81-45-866-5824

E-Mail: dli-inquiry@itg.hitachi.co.jp

The Americas:

Tatsuya Ii

Regional Contact for Americas, Panasonic

201 Redwood Shores Parkway, Room #410,

Redwood Shores, California 94065, USA

Phone: 650-802-3146

Fax: 650-802-3100

E-Mail: dvd6c@gg.jp.panasonic.com